Effective September 1, 2026
Nerdy Frames LLC makes handmade acetate prescription eyewear and sells it online at nerdyframes.com. This policy explains what we collect, how we use it, who we share it with, and the choices you have.
In this policy, "Nerdy Frames," "we," "us," and "our" mean Nerdy Frames LLC. We operate out of New York City and Cleveland, and our mailing address is 27300 Center Ridge Rd, # 45294, Westlake, OH 44145. We do not sell your personal information, and we do not run advertising.
This policy applies to nerdyframes.com and to the tools that run on it, including the virtual try-on, the PD measurement tool, Find Your Frames, the home try-on program, and our support chat. It does not apply to other websites we link to. We sell and ship within the United States, and this policy is written for our US customers. From time to time we may clarify, revise, or update this policy; when we do, we change the effective date at the top, and changes take effect once posted. If we make a material change to how we process personal information, we will provide additional notice where the law requires it.
We collect the following categories of personal information, from you directly, from your use of the site, and from the service providers that help us run the business.
Identifiers, such as your name, email address, shipping and billing addresses, phone number, account login details, IP address, and identifiers our systems assign to your visit or account.
Commercial information, such as the frames and lenses you order, the frames you reserve for a home try-on, what you place in a cart, your order history, and the details needed to take payment. Card payments are processed by a payment processor, and your full card number never reaches our servers. For each payment we keep the card type, the last four digits, the expiration date, and, where the network provides it, the name of the issuing bank.
Health-related information, such as your eyeglass prescription and pupillary distance, which we need to make your lenses. We treat this information with particular care, use it only to fill your order and provide support, and share it only with the people making your lenses.
Electronic, visual, or similar information from our camera tools. Our virtual try-on, PD measurement tool, and Find Your Frames use your device's camera to place frames on your face, measure your pupillary distance, and measure your face so we can suggest frames that fit. This processing happens on your device while you use the feature. We do not store the camera image or the facial measurements, and we do not share them with anyone. We may keep the conclusions drawn from a measurement, such as the frames suggested to you, and the PD tool keeps your PD measurement in your browser during your visit so it can fill itself in when you order. Your PD is saved to our servers only if you choose to save it to your account, and it can then be used to fill your future orders.
Internet or other electronic network activity information, such as log data, the browser and device you use, the pages you visit on our site and the order you visit them in, the tools you use and how far you get in them, what your cart holds when you reach sign-in, and the timestamps of these actions.
Approximate location, meaning the city, state, and country your internet connection appears to come from, derived from your IP address. We do not collect precise location from your device's GPS.
Contents of communications, such as your messages to our support chat, emails between you and us, and your answers to any questions we ask you on the site. We may keep these as records for later reference.
To provide our products and services. We use personal information to make and deliver your glasses, including prescription lenses; to run the home try-on program, including charging and refunding the reservation and issuing store credit; to run the camera tools described above; to provide customer support; to maintain quality; and to understand how the site is used so we can improve it.
To create and manage your account. When you create an account we use your name and email address to register it and to sign you in with a code sent by email.
To process transactions. When you order or reserve a try-on, we use your payment, billing, and shipping information to complete the transaction and deliver what you asked for.
To communicate with you. We send transactional emails about your orders, shipping and tracking, try-on status, account codes, and replies to your questions. If you contact us by email, chat, or social media, we may keep a record of the exchange.
To send marketing communications. With your consent, or where you are an existing customer, we may send occasional emails about new frames, restocks, and offers. When we send these emails we may record whether an email is opened and whether a link in it is clicked, so we know what is worth sending and what is not. Every marketing email includes an unsubscribe link, and unsubscribing does not stop the transactional emails described above.
To keep the site secure and prevent fraud and abuse. We use personal information to protect the site from automated and malicious traffic, to verify that a payment is legitimate, including checking the card type and issuing bank on a home try-on reservation, to investigate and respond to fraud, and to enforce our terms.
To run our business. We use personal information for system administration, business analytics, reporting on orders and site use, record keeping, and auditing.
To comply with legal and business requirements. We use personal information to comply with law, regulation, court orders, and lawful requests; to protect our rights, property, and safety and those of others; and to resolve disputes.
We do not run advertising, and we do not use your information for targeted ads, on our site or anywhere else.
A cookie is a small file your browser stores and sends back to us on each visit. It is how the site recognizes you between one page and the next. The cookies we set fall into three groups.
These run the store, and the site cannot work without them. They keep you signed in, hold the contents of your shopping cart and your home try-on selection while you shop, carry your lens and prescription choices through checkout, process your payment through our payment processor, tie a visit to the sign-in or measurement that follows it, and let our security provider tell real visitors apart from automated traffic. Blocking these will break signing in, adding to cart, and checking out.
We use an analytics provider to see how many people visit, which pages they use, and where our traffic comes from, so we know what is worth building and what is not. These cookies record how the site is used. They do not carry your name, address, or payment details.
A small number of cookies remember choices you have already made, such as dismissing a notice or agreeing to use a camera tool, so we do not show you the same thing repeatedly.
We do not use advertising or ad-targeting cookies, and no advertising network places cookies through our site. Some browsers can send a "Do Not Track" signal; like most websites, we do not change our behavior in response to it, because we do not track you across other sites in the first place. You can clear or block cookies through your browser settings at any time, though the essential group above is what makes the store function.
Our free pupillary distance tool stores your measurement in your browser for the length of your visit so it can fill itself in when you order. It is cleared when you close the tab, and it is not sent to us unless you save it to an account.
We share personal information only with the service providers that help us run the business, and only as needed for them to do so:
If Nerdy Frames is ever sold or merged, personal information may transfer to the new owner under this policy.
We do not sell your personal information. We do not share it for targeted advertising. We have no advertising partners, no data brokers, and no marketing arrangements that involve your information, which is why this policy contains no opt-out links for the sale or sharing of personal information: there is nothing to opt out of.
We keep personal information for as long as we reasonably need it to provide our services and run the business, to meet our legal and tax obligations, and to resolve disputes, and no longer. As a guide: order records and prescriptions are kept as part of our business and legal records; account information is kept while your account is open; site logs and visit records are pruned on a rolling basis; camera measurements are not kept at all, as described above. Where information serves more than one purpose, we keep it until the last purpose expires.
We use reasonable technical and organizational measures to protect your information, including a security stack on our site and encrypted payment processing through our payment processor. No method of transmitting or storing data is completely secure, so we cannot guarantee absolute security.
Our site is not directed to children under 13, and we do not knowingly collect personal information from anyone under 13. If you believe a child under 13 has given us personal information, contact us and we will delete it.
Our site may link to websites we do not control. We are not responsible for their privacy practices, so please review their policies before sharing information with them.
We may update this policy from time to time. The effective date at the top shows when it was last updated, and changes take effect once they are posted.
If you have questions about this policy or your information, reach us at [email protected], or by mail:
Nerdy Frames LLCUnfortunately, we don't have any direct partnerships with vision insurance providers, but we can assist you in getting a reimbursement for your purchase after you have paid in full at the time of purchase. In order to be reimbursed, you will first need to fill out a form from your insurance provider. After you fill out their reimbursement form, you will need to provide an itemized receipt, which we can provide you with once you have completed your purchase. We've provided some links below of popular vision insurance providers to help you get started.
Please contact your vision insurance for more information on how to file for a reimbursement.
If you have any question or you need an itemized receipt, please email us at [email protected]
We accept both FSA and HSA payments, as long as they are in the form of a credit or debit card. After you have had completed a purchase with your FSA/HSA, you can then file for a reimbursement with your vision insurance provider.
